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How we choose our partners - Our Badge System
All of our carefully selected partner brands adhere to the basic foundation of being a brand which is better for the planet – in production, logistics and behaviour.
Part of our onboarding process ensures that our partners satisfy multiple points across the spectrum of sustainability – in the form of our five developed badges. You’ll see these referenced throughout the site to give you an idea, at a glance, what that particular brand is all about.
Production
Materials used to produce their goods –recycled / upcycled / biodegradable / organic.
Footprint
Thoroughly reduced carbon footprint in logistics and supply chain or water usage in production
Furry Friends
Animal welfare in production - ensuring absolutely no animal testing or harm during manufacturing and research
Giving back
Reciprocal approach to business – actively giving back to the environment in monetary ways or other (e.g. planting trees)
Fair Trade
Ethically made by either supporting entire communities and/or produced under complete fair working conditions, regardless of the country of origin